Sustainability matters to our customers, our team, and of course, the planet. We also know that all the sustainability challenges in the fashion industry don’t have a quick fix. To learn more about our efforts, take a look at our sustainability timeline.

Every purchase, big or small, has a footprint. With each purchase, you have a choice. You choose the size of the mark to leave on the planet, and we want to help you choose wisely.  Around 85% of all textiles produced by the fashion industry end up in landfills, making it a major contributor to environmental damage. One in every five garments reaches a landfill without being worn even once. By choosing print-on-demand, you choose apparel that's created only as the order is placed, creating less fabric waste than conventional manufacturing.

As of May 2021, we’ve started using packaging made of post-consumer recycled plastics for all apparel orders shipped from our in-house facilities. Now we’re increasing the recycled content and gradually switching to 90%–100% post-consumer recycled (PCR) plastic packaging for apparel products shipped from our in-house facilities all over North America.

To reduce our fabric waste, we’ve introduced two new products—All-Over Print (AOP) Scrunchies and the AOP Headband. They are small enough to be created from fabric scraps that would otherwise have gone to waste. To the greatest extent possible, our damaged and unclaimed returned products get recycled or donated to local charities.